The 2024 housing market is hotter than ever. If you're thinking about selling your home or investment property, now may be the perfect time to turn a profit.
To make sure your property gets the most potential buyers, your real estate listings should be top-notch. Here are some tips for creating real estate listings that will stand out.
Include a Virtual Home Tour
With the internet being the primary place for people to view home listings, you need to make sure users get a complete picture of the property.
Many real estate listing sites now have features for virtual, or 3-D, home tours.
Look for a contractor who can do this for you. They will use specialized equipment and software to create composite 3-D images that potential buyers can navigate through.
Use a Staging Company
It can be a pain to arrange your furniture so it's appealing to potential buyers. It can also be embarrassing to have strangers observing your precious belongings.
A home staging company takes all that away. They will bring in all of the items necessary to make the house look like a home without using any of your things.
If your property is a rental, the staging company will eliminate the need for you to decorate once the tenants move out. For a fee, they can set up in time for open houses, and efficiently take everything out with no work on your end.
Hire a Professional Photographer
Professional photography is one of the keys to a perfect real estate listing. Although smartphone cameras have gotten huge upgrades in the past decade, they still don't beat a professional.
A good photographer will capture the best features of your home that are highly desirable or unique. These types of pictures can bring your property marketing to the next level.
Your listing will stand out among people who use regular cameras and don't have photography skills. The visuals are one of the most important elements of your listing.
Update Your Listing Language
The language in your real estate listing is just as important as the real estate listing photos. If you don't include exciting language, people may pass over your property.
A good real estate listing description includes detailed facts about the home, such as when it was built and square footage. Many sites have sections for this information, but it's better to present it upfront.
Make sure to include things like local school districts and other amenities. You want to emphasize the best features of the house and highlight its unique qualities.
Upgrade Your Real Estate Listings Today
You shouldn't have to worry about creating the perfect real estate listings. Using this guide, your property will sell quicker than ever.
PMI Austin has all of the resources you need to be successful. From real estate investing to full-service property management, we're here to partner with you for all of your real estate needs.
Are you interested in real estate investment in the Austin, TX area? Click here to get started.